If you weren’t 100% satisfied with what you were doing with your life, would you simply deal with it, or would you do something to change it?
I recently had the honor of receiving a copy of Amy Jo Martin’s book, Renegades Write the Rules, and my mind is STILL racing with excitement after reading it. Amy Jo Martin has been an idol of mine for several years now, and I have always looked to her Twitter account and blog for inspiration when it comes to business — and life in general. Upon finishing Renegades, I am filled with motivation and the desire to do great things with my life.
Renegades begins with Amy Jo’s time working for the Phoenix Suns, where she convinced NBA leaders to create a brand new position (Director of Digital Media and Research). Even though she was advised to NOT help the players with their own personal brands and Twitter accounts, it ended up happening anyway (sometimes you just can’t stop fate!).
Flash forward to today, where Amy Jo is now head of her own company, Digital Royalty, and helps develop social media strategies for big brands, sports teams and celebrities. Digital Royalty recently relocated to one of my favorite cities (Las Vegas), and will only continue to grow and become more and more successful.
If you’re looking to learn more about social media for your business, this book is for you.
If you’re working hard to become an innovative, thought-leading social media strategist, this book is for you.
If you want to improve your life as a whole, this book is for you.
I believe in the power of sharing battle stories. Some call them case studies, but those tend to slant things in favor of the case one is trying to prove. I prefer good old story time with the pretty and not-so-pretty details that better prepare the next brave soul to take a similar path . . . I believe if we share stories that allow other people to leapfrog our mistakes and snag our lessons, we can accelerate the process of learning and thus of innovation.
– Amy Jo Martin, Renegades Write the Rules [page 14]
Renegades Write the Rules is full of some pretty awesome stories. Like, seriously awesome. The kind that make you want to get out of your chair and call the head of your local professional baseball team to show them why YOU should be in charge of their social media. (Or maybe that’s just me.)
I wish I had hundred of copies of Renegades that I could pass along to everyone in my life. For now, let’s just start with one.
We’ll pick a winner on November 2, 2012.
Now go out there and write your own rules!